The Indian Premier League cricket tournament’s business value has climbed to $20.6 billion, up 11.4% year over year, according to Houlihan Lokey’s 2026 IPL Valuation Study released Wednesday, as record-setting sales of Royal Challengers Bengaluru and Rajasthan Royals reset franchise pricing across the league. The league’s stand-alone brand value rose 10.3% to $4.3 billion, marking […]

How each outlet headlined it

• Variety center

  The Indian Premier League cricket tournament’s business value has climbed to $20.6 billion, up 11.4% year over year, according to Houlihan Lokey’s 2026 IPL Valuation Study released Wednesday, as record-setting sales of Royal Challengers Bengaluru and Rajasthan Royals reset franchise pricing across the league. The league’s stand-alone brand value rose 10.3% to $4.3 billion, marking […]
• Al Jazeera center

  Indian Premier League cements its place as cricket's number one T20 competition with an 11% rise in value this year.
• Reuters

  IPL's business value soars above $20 billion, says report reut.rs/4x7xPlA